HomeMy WebLinkAbout2014/07/09 - ADMIN - Minutes - Environment & Sustainability Commission - RegularMINUTES
ENVIRONMENT AND SUSTAINABILITY COMMISSION: SUSTAINABLE SLP
ST. LOUIS PARK, MINNESOTA
July 9, 2014
Community Room, City Hall
MEMBERS PRESENT: Chris Anderson, Terry Gips, Caitlin Glennon, Rachel Harris, Tom
Hillstrom, Cindy Larson O’Neil, Alex Sundvall, Judy Voigt and Ryan Griffin
MEMBERS ABSENT: Renee McGarvey, Whitney Thesing and Mark Eilers Excused
STAFF PRESENT: Phillip Elkin, Nicole Pribbenow
1. The meeting was called to order at 6:32 p.m.
2. The minutes of the June 4, 2014 meeting were moved by the Chair and were unanimously
approved.
3. New Business
a. Nicole Pribbenow, Communications Specialist with the City of St. Louis
Park, presented Sustainable SLP!, a communication plan for the Environment
and Sustainability Commission. Her presentation outlined Goals, Communication
Tools and Strategies. Her presentation led to discussion on specific items:
• Website - The discussion on the webpage focused on content, format and
location. Caitlin suggested that each member come up with 10 ideas for
content and that we brainstorm at the next commission meeting. Rachel
suggested that ideas be funneled through Tom and the branding work group to
consolidate and “package” the ideas. Cindy asked the question, “What is the
difference between having a page on the City’s website and a stand-alone
website?” Terry r esponded that he felt the benefit of a stand-alone website
was that it reduced the “clutter” of other content and focused on the branding
of the ESC. Cindy wanted to see ESC information and content to be included
on the Environmental Information page of the existing City website.
• Social Media - Ideas in the Park -Another tool used for City engagement.
Ryan asked what the site looked like and how much participation has occurred
in the past. Nicole answered that it depended on the subject. Issues such as
Southwest LRT were very active, while local street projects did not generate
much discussion. Cindy asked about participation in other social media, and
Nicole answered that there are currently around 4,000 Facebook users
subscribed to the City’s page and about 3,000 followers on Twitter. Cindy
also added that “Next Door” was another tool to reach out to neighbors.
Nicole will monitor that use.
• Other Communications - Each neighborhood has their own leaders who utilize
email to reach more people quickly. QR codes are used at the Nature Center
and on compost bins. Chris suggested that the group might want to consider
paid advertising to expand the awareness and brand of the ESC. Cindy added
that People in the Park has led to personal interactions. Terry suggested that
the upcoming National Night Out would be a good opportunity to get out the
work of the group. Rachel added that maybe we could use the event to piggy
back with existing publications to promote the Sustainability SLP. The event
was the ESC’s target audience - “People Who Care about Environment and
Neighborhoods”.
• Logo s- Two logos were presented to the commission; each one presented a
different style and perspective. One used watercolors and focused on the
natural scene. The second was a contrast showing hands and brighter colors.
Each commissioner commented on their preferred style, with the second style
winning. Nicole will forward the responses to Misty, who created the logos,
and will develop new choices for the next meeting. Tom suggested that the
branding work group meet with Misty in advance of the next (August)
meeting and narrow the scope of choices. The group will see final versions to
select at the next meeting.
b. Commissioner Harris shared the topics of conversation she had with City
Manager Tom Harmening in June. The meeting was an opportunity for the City
Manager to hear what the commission was working on and the successes and
obstacles of the work plans. Other topics of discussion were: the role of the
commission in working with City Staff; clarity of expectations; guidance in
deciding where the City will get the most “bang for the buck” in sustainability
efforts; and the process in which the commission makes recommendations to the
City Council.
As a result of this meeting, the ESC has been invited to a City Council study
session on July 14, to update the Council on the group’s progress as a
commission. Commission work group leaders will be invited to speak focusing
on research conducted, obstacles met and successes.
c. Phil Elkin handed out information provided from the League of Minnesota Cities
on electronic communication and open meeting laws. Phil pointed out two
occurrences over the last week which prompted him to have a discussion on the
open meeting laws and conflicts of interest. Phil explained a string of emails was
distributed to 8 members of the commission, violating open meeting law. Within
this string of emails, a work group member, who is not on the commission and
works for a private consulting firm, was suggesting projects for the work group to
undertake. Phil went on to explain that while no action was taken or proposed on
these issues, it has the appearance of collusion by the work group - making
decisions outside of open meetings. There were several questions on this issue, so
the item was tabled until next meeting when Phil could provide answers.
d. Chairperson Harris made motion to have commissioners work with City Staff to
develop Sustainability-themed questions for the upcoming city-wide survey. The
motion was seconded by Commissioner Anderson and passed unanimously.
4. Old Business:
a. Work Groups submitted brief summaries which were distributed with the agenda.
5. The meeting was adjourned at 8:35 p.m.